The Value of Continuing Education

By Dr. Laura Palmer Noone, CEO, University of the Potomac

As the summer winds down, we begin to see the weather change and we all scurry to get that vacation in before the fall.  It is that time of year again – back to school.  You see it in all the major stores – rows of backpacks, pencils, paper, notebooks – everything that school age children need to begin another productive school year.  But what about their parents?

With the economy making a much slower than we would like recovery, many parents and working adults are saying to themselves – can I survive the next round of layoffs?  Or perhaps, can I get a better job (or a job at all) in a slow recovering economy?  Increasingly, working adults are realizing that a degree or a certificate might be the ticket to differentiating themselves in the marketplace.

Not all degrees are created equal, so don’t rush off and sign up for any old degree program.  Evaluate the cost, the return on your investment and whether the credential is necessary for the job market.  Also consider what modality works best for you.  Is it online, classroom or a hybrid?

So, I applaud you if you are thinking about taking the plunge – Once you have made your choice, don’t look back.  Now, all you have to do is pick out the color of your new backpack!