Master of Science in Data Analytics Degree Program Overview

University of the Potomac is pleased to offer the newly added Master of Science in Data Analytics among our roster of career-driven master degree programs. This program prepares individuals to use a variety of statistical and quantitative methods, computational tools, and predictive models to help businesses, nonprofits, and government agencies in forecasting, risk assessment, making critical decisions, and ultimately, enabling them to be more successful in a wide range of data-rich environments.

Master of Science in Data Analytics Program Learning Goals

Graduates of the Master of Science in Data Analytics program will be able to:

  • Design, implement, populate and query relational databases for operational data.
  • Design, implement, populate and query data warehouses for informational data.
  • Harness very large data sets to make business decisions.
  • Evaluate the use of data from acquisition through cleansing, warehousing, analytics, and visualization to the ultimate business decision.
  • Execute real-time analytical methods on streaming datasets to react quickly to customer needs.
  • Communicate effectively with a range of audiences.
  • Initiate and lead teamwork, implement a wide range of teamwork development, manage multicultural communication and possible conflicts.
  • Develop a personal code of values and ethics that includes, among other things, a commitment to personal and social understanding.

What You Will Learn

This program prepares individuals to use a variety of statistical and quantitative methods, computational tools, and predictive models to help businesses, nonprofits, and government agencies in forecasting, risk assessment, making critical decisions, and ultimately, enabling them to be more successful in a wide range of data-rich environments.

Core Courses

  • BUS560 Management and Information Systems
  • MCAP 520 Enterprise Data Management and Administration
  • BUS580 Foundation data
  • BUS581 Decision Methods and Modeling
  • BUS582 Data Presentation and Visualization
  • BUS585 Optimization and Risk Assessment
  • BUS587 Advanced Data Analytics
  • BUS590 Capstone in Data Analytics

Available Concentrations

Business Analytics Concentration

Business Analytics Program Goals

This program prepares individuals to use a variety of statistical and quantitative methods, computational tools, and predictive models, enabling them to be more successful in a wide range of data-rich environments.

Courses
  • BUS625: Business Analytics
  • BUS630: Data Driven Decision Making
  • BUS690: Entrepreneurship and Small Business Management
  • RES 680: Capstone in Data Analytics

Marketing Analytics Concentration

Courses
  • MRKT640: Digital Marketing Strategy
  • BUS530: Marketing Management
  • MRKT650: Marketing Analytics
  • RES 680: Capstone in Data Analytics

Financial Analytics Concentration

Courses
  • FIN650: Financial Services Analytics
  • FIN655: Accounting Analytics
  • FIN660: Algorithmic Trading and Quantitative Investment Strategies
  • RES 680: Capstone in Data Analytics

Big Data Science Concentration

Courses
  • DACS 610 Data Mining
  • DACS 620 Machine Learning
  • DACS 630 Data Preparation and Analysis
  • DACS 640 Capstone – Data Integration, Warehousing, Provenance, and Analysis

Geospatial Intelligence Concentration

Courses
  • GIS580 Geospatial Intelligence
  • GIS581 Geospatial Analysis and Modeling
  • GIS583 Geospatial Web and Mobile Programming
  • GIS585 GSI Applications in IT, Business, Management, Health & Government operation

Data Science Courses

  • DACS 610 Data Mining
  • DACS 620 Machine Learning
  • DACS 630 Data Preparation and Analysis
  • DACS 640 Capstone – Data Integration, Warehousing, Provenance, and Analysis

Data Science Courses

  • DACS 610 Data Mining
  • DACS 620 Machine Learning
  • DACS 630 Data Preparation and Analysis
  • DACS 640 Capstone – Data Integration, Warehousing, Provenance, and Analysis

Ready To Apply? Great! Here's What You Need To Do:

General Admissions Requirements

  • Complete an admissions interview conducted in person or via online methods.
  • Sign and submit an attestation of high school (or equivalent) completion. Equivalencies include a GED Certificate. Home schooled students must present a diploma that meets the requirements of the state in which it was issued. (Students with non-US credentials please see International Student Admissions Requirements below).
  • Submit a completed application
  • Arrange for official transcripts from all colleges/universities previously attended to be submitted to the Office of Records and Registration, University of the Potomac.
  • Submit grade reports or scores from any recognized college equivalency examinations (e.g., CLEP, DANTES, and Advanced Placement).
  • Submit certificates from any corporate education training or professional development programs. (Note: An ACE evaluation form may be required to determine appropriate credit for corporate educational training.)
  • Submit military training documents. (Note: An ACE military evaluation form may be required to determine appropriate credit for military training.)

Graduate Admissions Requirements

In addition to the general requirements listed to the left, applicants for a graduate program must provide the following:

  • An undergraduate degree in order to enroll in University of the Potomac master’s programs: four-year bachelor's degree or its equivalent in other countries.
  • International applicants 16 with a 3-year undergraduate degree may be admitted on the recommendation of the Admission Committee which will be based on students’ preparation.
  • Two Letters of recommendation from individuals who may be a direct supervisor or university faculty member. *This requirement may be waived for those students with Master level transfer credits*.
  • One required essay, in MSWord document form, addressing the student’s preparation for the graduate program.

The Graduate Management Admissions Test (GMAT) is not required for admission to the MBA, but is strongly preferred for students who do not have a bachelor’s degree in a business related discipline or lack the pre-requisite courses in business, finance and economics. Similarly, the Graduate Record Examination (GRE) is not required for admission to the MSIT or MHCA, but is recommended.

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